THE CEO BOOT CAMP

The only comprehensive training For CEOs developed and delivered by a CEO. Many graduates have said: "This is what you learn after your MBA but it is so much more practical".
Advanced Entrepreneurship and Leadership Training For small Company CEOs and C-Level Executives is about moving from entrepreneurship to professional management and leadership best practices.  A Complete System to Grow Your Company More Quickly With Less Risk Created by Someone Who Has Built Two $100 Million Companies!

Bob Norton, the developer of this boot camp, and author of four books on business growth and entrepreneurship, has been part of many startup companies in his career. He has grown two businesses from $0 to over $100 million in sales, and also generated over $1 billion in shareholder value for his investors -- just while at those companies.

This strategic level management training and Boot Camp can turn executives into world-class CEOs. It will help raise the performance and success levels of any senior executive to a world-class level. You'll master over a dozen systems, crossing all the major business disciplines including sales, marketing, finance, operations and product development. These are practical systems you can use every month to plan, improve and optimize your business. You'll also learn systems and tools for strategy development, hiring, management, employee development, risk management and corporate vision development.

These growth systems are the "best of the best" distilled down from 29 years experience (20 as CEO) and over 1,000 business books. They form a tightly integrated system and philosophy that can improve and grow any technology or growth company more quickly and smoothly...We guarantee it 100%!

Dear CEO or Senior Executive:

Imagine if a successful serial entrepreneur, who had grown two technology companies to over $100 million in sales, condensed everything he had learned over 18 years as a CEO into an integrated system and delivered it personally in a single two day seminar. How much faster could you reach your business and professional goals with this knowledge? How much money and pain could you save? And how much bigger and stronger might your company become?

Well I have done just that! I spent about 14 months full time doing a brain dump and organizing what I had learned over my entire 27 year career with 18 years as a CEO of growth technology companies. I structured this all into "tools" that can be easily applied to any business.

This system is now helping many CEOs break through growth barriers and get their company to the next level. What works for a startup and early stage company does NOT work for a more mature company. You must shift gears and change management and leadership philosophy as your company grows. I have painstakingly documented the most important business models, systems, ideas and lessons I have learned and created during the last 17 years as a CEO. I have collected the best ideas and systems from over 1,000 top business books I have read over the last 26 years of my entire career!

The Art and Science of Business Design Boot Camp incorporates everything I wish I had known when I founded my first business in 1989. This seminar will cut years off the learning curve of any CEO or senior executive. As a past engineer and Chief Technical Officer, earlier in my career, I have created a rigorous and repeatable system that will help anyone achieve faster growth, more success and a stronger market position.

I have been intimately involved in the success of two multi-billion dollar corporations and eight different startups. I've learned lots of hard lessons along the way, too. At one point, I was creating and launching a new product and/or business each year. My group achieved eleven times the industry average productivity in terms of product development and every product we launch was successful in the marketplace. This was not because we were lucky, or geniuses, but because we used a system that constantly adjusted and validated our theories while creating the products. In my career I have now launched over 60 products and businesses.

The Problem:

We all start our career in a single business area. We might develop into experts in one or even two areas over that first 5 to 10 years of experience. However, as a CEO, GM, COO or founder you need to be very good at about 12 different disciplines to succeed. You need to plan strategies, communicate and coordinate resources across all key areas of a business. You need to know how to select and manage people that have the expert skills you do not have. You need to effectively design and manage departments for: Sales, Marketing, Finance, Operations and Product Development. Today you need a system to design and optimize your business model. The learning curve for this is never ending and usually takes at least 5 years as a CEO and likely 10. I am still learning every day, and I do not expect that to ever stop. Constant learning is what separates the truly successful from the average.

You must know how all these business disciplines interact and compete - how to balance priorities. You need to know how to recruit, hire, motivate and manage the best people in each discipline. For examples certain personality types are more effective in certain kinds of jobs.

Much of this is art, not science, and only comes with experience and wisdom. However, proven models can shortcut this learning curve and avoid many of the common pitfalls. You must know how to get people and departments to work together, so that everybody is on the same page strategically - even when they speak different languages and have very different perspectives.

Why Most Seminars and Books Don't Work For This Challenge:

When I first became a CEO, I began reading four, five and even six business books a month. I subscribed to audio books on tape. I attended management trainings, executive trainings and seminars of all kinds � to say nothing of workshops, boot camps and other executive forums. However, I never found a good strategic level training program that tied everything together. Of course, only an very experienced CEO could create such a system.

All those trainers and authors were experts in only a single, narrow discipline. Most trainers were teaching other peoples "books" or material without even any real experience doing it. They could never tie everything together in a framework that would promote success and growth across an entire organization. Everything was an inch wide and a mile deep. What CEOs and very senior executives need later in their career, and when entering this new territory, is a mile wide and a foot deep. This seminar pulls together everything on the strategy level at 20,000 feet.

In any real-world business, all these disciplines are tightly interconnected. Yet very few people have had the broad scope of responsibilities to understand them all and integrate them effectively, never mind the high-growth experience in various size businesses, from startup to multi-billion dollar operations. In fact this experience can only be gained after many years experience as an operating CEO! And how many experienced CEOs do you know who are doing training?

With that unique perspective I knew I had to create a new kind of Boot Camp � The Art and Science of Business Design. The framework I have designed draws on everything I have learned over the course of my 27-year career as a VP, CTO and CEO. You will learn a comprehensive system for designing, developing, improving and running any growth or technology businesses. It spans the highest level of all the major business disciplines to give you a system for every area you are not already an expert in. It will help you select and coach your management team and do strategic planning and business development in ways you have never imagined.

Even though we already have many years of business experience in senior management roles, nothing ever fully prepares you for stepping into the CEO role. You really can't afford to miss this unique event. This information is not available anywhere else - It is nearly all proprietary and developed by me personally over the last 17 years.

We guarantee that attending this seminar will allow you to save, or make, at least an extra $100,000 for your company in the following year. o one has ever completed this course without knowing it will improve their business in short order.

Enrollment is limited, so I urge you to register now. You will get hundreds of new ideas and any one could pay back 10X your investment of time and money!

Sincerely,

Testimonial from one CEO graduate who has an MBA said:

"This is what you take after your MBA, but it is so much more practical." MBAs agree this material is not taught in master of business administration programs but generally learned over a decade or more of costly experience.